Don’t Let Your Voters Miss the Deadline

5:08 pm in Increasing Voter Turnout, Online Voting, Voting Trends by Votenet Updates

How do you make sure your voters remember to cast their votes?

The other day we passed a housing development with these lawn signs, urging residents to mail their Satisfaction Surveys in by the deadline. This type of in-your-face reminder helps keep a voting event top of mind for your constituents, especially if your voting is happening in one day at one location, such as at a conference or at a school.

When it comes to online voting, your organization can combine both electronic reminders with other notifications to make sure your voters don’t miss their deadlines.

Next time you have an online voting event, try some of these reminder methods:

  1. Send targeted emails to your voters to remind them to vote. The emails should be personalized with each voter’s login information to make voting simple.
  2. Include reminders in all outgoing email blasts from your organization, such as newsletters, updates and more.
  3. Have staff members include a reminder in their email signatures.
  4. Send out reminder postcards that will arrive a couple of days before the voting deadline.
  5. Place ads or notices in your organization’s publications (hard copy and/or electronic), as well as other key industry publications.
  6. If your voters all work or live in the same community, place yard signs or posters in the area.
  7. Encourage candidates and other interested parties to send out reminder notes to their databases as well.
  8. Post reminders on your organization’s social networks, such as your LinkedIn group, Facebook page or Twitter feed.
  9. Try bulk text messaging.

What other reminders have you used to get the word out? What has been the most effective?